Established in 2018, Physician Defense Group, LLC (PDG) is a Miami-based online reputation management (ORM) company focusing on physicians about whom adverse information, including disciplinary action, is circulating on the internet. While one cannot delete most such adverse information, it can be made much less relevant once the positive aspects of a doctor’s practice are appropriately highlighted. To this end, PDG has developed a proprietary ORM system. PDG was founded by internet marketing specialists and law practice managers who have first-hand experience with the challenges of medical practice and the negative effects the internet can have on reputations and business development.